Job Description

Join Our Team at Alterra Mountain Company!

COLLABORATION | AUTHENTICITY | PURPOSE | EMPOWERMENT

At Alterra Mountain Company, we’re more than just a collection of iconic year-round mountain destinations. We are the world’s largest heli-skiing operation and the proud creators of the Ikon Pass, which grants access to over 50 breathtaking mountain locations worldwide. Based in the vibrant city of Denver, Colorado, we are fueled by a shared passion for adventure and the great outdoors. Join us as we shape the future of mountain experiences!

What We Offer

• Free Ikon Pass for all eligible employees, plus additional skiing/riding privileges for you and your dependents.
• Discounted skiing/riding for friends and family across our resorts.
• Flexible Time Off (FTO) and Paid Time Off (PTO) policies to help you recharge.
• Generous discounts on outdoor gear, apparel, rental cars, and more.
• Comprehensive benefits including medical, dental, vision, life insurance, and more.
• 401(k) plan with a generous company match.
• Paid parental leave of up to 6 weeks for eligible employees.
• Commuter benefits for Denver employees.
• Flexible/hybrid workplace policy that encourages collaboration while allowing remote work.

For more information on our commitment to social responsibility, check out our Employee Resource Groups and other initiatives on our website.

Position Summary

We are seeking a Digital Marketing Data Specialist who will play a crucial role in designing, implementing, and optimizing our new event-driven marketing data layer (EDDL). This position is key to ensuring a seamless data flow across eCommerce, POS, and our Alterra Data Warehouse (Snowflake platform), as well as analytics tools like PowerBI and Tableau. If you have a passion for marketing technologies and data management, this is the opportunity for you!

Essential Duties

General Responsibilities

• Define the EDDL strategy focusing on customer behavior tracking and conversion funnel optimization.
• Develop a comprehensive project plan with timelines and resource allocation.
• Design and implement the EDDL to capture and standardize marketing data.
• Collaborate with technical teams for seamless integration into existing systems.
• Ensure compliance with GDPR and CCPA using Adobe Privacy Controls.
• Perform other duties as assigned.

Data Management

• Ensure data integrity and consistency across all digital platforms.
• Develop and enforce data governance policies related to marketing data.

Monitoring & Optimization

• Lead testing processes to ensure EDDL integration functions as expected.
• Continuously monitor performance and identify areas for enhancement.
• Troubleshoot data capture or integration issues with marketing tools.

Reporting & Analytics

• Collaborate with analytics teams to support dashboard requirements and reports.
• Translate complex data findings into actionable marketing recommendations.

Qualifications

• Experience in leading and implementing EDDL from design to production.
• Deep understanding of Adobe Client Data Layer and EDDL best practices.
• Proven experience in analytics or marketing technology.
• Strong knowledge of marketing metrics and reporting tools.
• Familiarity with data warehousing (Snowflake preferred) and ETL processes.
• Proficiency in programming languages, especially JavaScript; SQL, Python, or R is a plus.
• Ability to manage multiple stakeholders in a fast-paced environment.
• Excellent problem-solving skills and attention to detail.
• Strong communication skills and a collaborative spirit.

Education & Experience Requirements

• Bachelor's degree in Marketing, Data Science, Computer Science, or a related field.
• 1-2 years of experience in designing and supporting a new data layer capability; 3-5 years preferred.
• Minimum 5 years of experience in data engineering, analytics, or marketing technology.

Compensation

The base salary for this position ranges from $80,000 to $108,000 per year, depending on experience and qualifications. This range is just one part of our total compensation package, which may include additional incentives and region-specific benefits.

Application Deadline: This position is currently open and accepting applications.

At Alterra Mountain Company, we believe in equal opportunity for all. Join us and be part of a team that values diversity and inclusion!

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